Why Tell Stories?
Telling stories is important for a lot of reasons, especially when it comes to marketing. They help us imagine being in someone else's shoes. They help us form associations. They help us understand and learn each other. They help reveal who we are. They help sell things. Humanity needs stories to make sense of things.
So if you're a brand/company/agency/freelancer/whatever, you should be telling stories. For years I've been helping others tell their stories through video. Now I'm taking my years of knowledge and expertise, breaking it all down, and putting together FREE educational resources to help you do it yourself. But I need your input. What questions do you have about story telling and video production? Let me know in the comments below. And please be sure to share this with others so their voices can be heard too.
Next week I'll talk about how associations are vital. Until then, have a great week!